Building back bolder

Influential helped conceive and partnered with TheBusinessDesk.com to deliver a major new real estate and economic development conference, Invest North.

It saw over 60 leading policymakers, creative thinkers and entrepreneurs set out progressive ideas about how the region can recover from the pandemic and build towards a better future.

The event took place twelve months on from the first national lockdown and was opened by the Rt Hon Grant Shapps, the Secretary of State for Transport, and Minister for the Northern Powerhouse.

There were 20 sessions, featuring global brands and businesses as diverse as Manchester United; EY; Culture Liverpool; U+I Plc; Eden Project North; Urban Splash; Transport for The North; The Hut Group; Palatine Private Equity; Welcome To Yorkshire; Turner Townsend; Manchester Airports Group; Nexus Leeds; AMP Capital;  Manchester Central; Liverpool ONE; Leeds 2023;  Squire Patton Boggs; the Department for International Trade; The N8 Research Partnership; Manchester Metropolitan University; Leeds Beckett University; Professional Liverpool; Scarborough Group; British Volt; Mott McDonald; Honey Badger; and Cumbria LEP.

Influential director Chris Hulme chaired a session focused on the innovation led-economy. It featured an interview with Lord Jim O’Neill, the globally renowned economist, discussing the UK government’s flagship ‘levelling-up’ agenda. In the same session our client Impact Data Metrics launched findings from a major research report about innovation-led growth and chaired a panel session featuring Tim Newns, chief executive of MIDAS, Greater Manchester’s inward investment agency, and Tom Davies, CEO of Robiquity.

Invest North welcome from Grant Shapps, Secretary of State for Transport and Minister for the Northern Powerhouse

Innovation in the Northern Powerhouse

Northern Changemakers – How Diversity Is Creating Growth

Selling the North To The World

News & Insights

Cracking the Instagram Algorithm in 2023

Future-proof your own Instagram feed and reach a wider proportion of your target audience


Author
James Summerscales

Talent talks – is your brand talking back?

Daniel Ash, account director at Influential, asks if your employee brand is helping or hindering your ability to attract the talent you want.   


Author
Daniel Ash

What should developers be doing to future-proof our cities?

During MIPIM 2023, we took the opportunity to speak with some of real estate’s leading voices.


Author
Ed Hawkins

Influential & Young Bright and Grey Complete Integration With Launch of New Unified Brand

Eighteen months on from Influential Agency Group’s acquisition of creative agency Young Bright and Grey (YBG), the business has unveiled a new unified brand and an expanded team.


Author
Influential

Trust me, I’m a Marketeer

James Summerscales, brand director at Influential Agency Group, reflects on the importance of trust in marketing B2B brands in the built environment


Author
James Summerscales

Influential Scores Hat-trick of High Profile National Coverage

Influential raises profile of Premier League football club’s charity arm in the height of the pandemic.


Author
Influential

Come with us to an awards ceremony

As a week has passed since we attended the Liverpool City Region’s Tourism Awards at Liverpool Cathedral, it has been great to reflect on the wonderful evening – and the success stories on show from across the region.


Author
Influential

Investing in the North

Influential has once again partnered with The Business Desk.com in bringing together the Invest North 2022 conference, which is focused on the people, ideas and organisations that are shaping the future of the North.


Author
Influential

Influential expands with Young Bright and Grey creative deal

Influential has today completed the acquisition of the North West-based creative branding agency Young Bright and Grey.


Author
Influential