Influential

A crisis situation often hits your business out of nowhere, so what would you do if that happened suddenly? Our 8 step guide will walk you through how to prepare, how to handle the situation and how to ensure you minimise damage to your brand.

8 steps to crisis management

Influential supported N8 Research Partnership drive social media cut-through during international event, National PostDocs Awareness Week, by devising a strong UGC-based social media campaign.

Influencer marketing isn’t going anywhere, but brands need to be cautious before integrating. We met up with Laura Scaife from legal firm McDermott Will & Emery to get top tips on the legalities promoting products and events, as well as how to ensure transparency and trust when running an influencer campaign.